About SaaSLaunch
We were the SaaS founder
first.
SaaSLaunch was born out of a product that kept breaking,
and a marketing engine that kept working. We build the
growth partner we wish we'd had.
19
successful exits
100+
happy clients
20+
doubled ARR in 90 days
Our story
It started with a product that wouldn't stop breaking.
Before SaaSLaunch was an agency, our founder, Mahdy Etemad, was a software founder. Just like you.
Four years ago he was running his own software company. The demand was real, the pipeline was full, but the development kept crashing. It reached a point that most founders never forget: the team would collect around $100,000 over a 60-day period, and then have to refund a large part of it, because the software kept breaking before it could ever deliver on what was sold.
The engineering kept failing. The marketing
kept working.
That was the pattern nobody could ignore. The one part of the business that never missed was the demand generation. The team could fill a pipeline, book demos, and sell almost anything, faster than the product could keep up.
$100K
collected and refunded in a single 60-day stretch, until it
became obvious the product wasn't the business.
The marketing was.
collected and refunded in a single 60-day stretch, until it became obvious the product wasn't the business.
The marketing was.
So we leaned into the thing we were genuinely world-class at. We took the exact system that generated that demand, rebuilt it for other software companies, and SaaSLaunch was born.
Today we're a full go-to-market partner for B2B SaaS. We build, manage, and scale paid acquisition across Meta, Google, and LinkedIn, sharpen the offer and funnel underneath it, and make sure our clients are the name AI recommends. Not as a vendor you hand a budget to, but as the growth partner we wish we'd had when the pressure was on us.
The journey
From a broken product to a growth
engine.
From a broken product to a growth engine.
THE BEGINNING
A founder with his own software
Mahdy ran his own SaaS. Real demand, a full pipeline, and a product that couldn't keep up with what the marketing was selling.
THE BREAKING POINT
$100K collected, then refunded
Over a 60-day stretch the software kept crashing, forcing refund after refund. The engineering was the liability. The marketing was the asset.
THE REALIZATION
Marketing was the real business
The demand engine never missed. It could sell faster than the product could ship. That was the thing worth building a company around.
SAASLAUNCH IS BORN
The system, rebuilt for others
We took the exact acquisition system that generated that demand and rebuilt it for other B2B SaaS companies.
TODAY
A full go-to-market partner
Paid acquisition across Meta, Google, and LinkedIn, offer and funnel built underneath it, and AI search that makes you the answer. For 100+ SaaS companies and counting.
By the numbers
What that system has produced.
19
Successful exits
Clients we helped scale who went on to successfully exit their SaaS.
100+
Happy clients
B2B SaaS companies we've partnered with and delivered results for.
20+
Doubled ARR
Clients who doubled their ARR in under three months with us.
How we're built
One team across the whole growth engine.
We're structured by function, so every part of your funnel is owned by people who do
only that, all day.
01
Strategy & GTM
Offer, positioning, ICP, and the go-to-market plan that everything else is built on.
02
Creative & Production
Ad creative, VSLs, and the volume of angles the algorithm needs to find your buyer.
03
Media Buying
Meta, Google, and LinkedIn campaigns, managed and scaled against your CAC and payback targets.
04
Funnel & CRO
Landing pages, pre-qualification, nurture, and CRM, so booked calls are with real buyers.
05
AI Search & Organic
The authority, content, and citations that make AI recommend you first.
06
Client Success
Reporting, communication, and the day-to-day partnership that keeps it all moving.
What we believe
The principles we run on.
We're structured by function, so every part of your funnel is owned by people who do
only that, all day.
01
Outcomes, not features
Nobody buys a SaaS for the features. They buy the outcome. We sell and build around the outcome, always.
02
A partner, not a vendor
We take on your growth like it's our own company on the line, because we've been where you are.
03
Under-promise, over-deliver
If a target is ambitious, we say so. Credibility comes from being right, not from being loud.
04
Systems over luck
Predictable beats lucky. We build engines you can forecast, not spikes you can't reproduce.
05
Own what you build
Everything runs on your accounts and stays yours. We scale your asset, not ours.
06
Qualified over cheap
Anybody can get you leads. We build for qualified demos that actually turn into revenue.
Book a call
Let's build your growth engine.
Book a strategy call and we'll show you exactly what this looks like installed on your SaaS.